enewsletter tips vacation rental pros

Enewsletter Tips: How to Market Vacation Rentals, Services

Digital marketing experts agree that email newsletters (enewsletters) rank as one of the easiest and most effective marketing tools. When implemented, this distribution process provides vacation property managers with a versatile way to target and reach their audience with a personalize approach. This personal touch also proves more effective than simply using social media because senders have a higher chance …

facebook business tips vacation rental pros

6 Facebook Business Tips to Help Drive Engagement

With nearly 2 billion active users, it’s no surprise Facebook is the top social media site. In terms of vacation property management, most everyone uses Facebook to 1) Connect with current and potential guests, 2) Connect with other industry experts and 3) Enjoy the marketing perks that Facebook brings to businesses. As long as businesses are using the social platform …

negative reviews vacation rental pros

How to Handle Negative Reviews: 10 Tips for Rental Managers

With the surge in online research and bookings, reviews have become a major selling point for online travel agencies (OTAs). However, with the perks managers receive from positive reviews also comes the impact from negative reviews. If not managed correctly, negative reviews can cost OTAs thousands of dollars per review and have damaging effects on long-term business. But what can …

vail rental management green business

Vail Vacation Rental Management Company Celebrates Green Success

Through sustainable business practices, iTrip Vacations Vail-Beaver Creek has earned a spot as finalist for Actively Green Business of the Year for 2016. Actively Green, located in Eagle County, Colorado, focuses on businesses creating an action plan for sustainability. As a member, iTrip Vacations Vail-Beaver Creek has implemented ways to engage guests and homeowners to participate in sustainability. Due to these …

space agent vr pros marketing

Space Agent Captures, Markets to Customers Before They Search

Space Agent, an independent company spun-out of MarketChorus to focus on the travel industry, has created a solution to a problem online travel agencies (OTAs) face every day. How do we reach customers before they enter a competing sales funnel? Through proprietary machine learning software, Space Agent has created a way to not only reach these customers but also produces …

welcome book tips digital vacation rental

10 Welcome Book Ideas: Give Guests Something They Love

The beginning of any memorable vacation starts with a greeting. While it’s customary to send an email with important information, a welcome book inside the vacation rental – and sent prior to check-in – takes guest satisfaction to a new level. Visitors want to know everything they can about an area, especially before they arrive. “Our operating philosophy as a …

1 chic retreat interview itrip vacations

1 Chic Retreat Design Solutions Increase Bookings, Guest Satisfaction

1 Chic Retreat, an interior design consulting firm, helps vacation rental owners and managers transform property interiors with the goal of increasing bookings and overall guest satisfaction. The company started in 2014, but has already gained a large following through its blog, design services and proven tips. To learn more about the 1 Chic Retreat design services, we interviewed founder …

seo faqs expert vacation rental pros

SEO FAQs: 11 Common Questions Answered by Experts

As vacation property management professionals, we work with managers and owners to increase online exposure and brand-building. One topic that always comes up is the importance and process behind search engine optimization (SEO). In its simplest definition, SEO is the process used by websites to rank higher and gain online presence through search engines, such as Google, Bing and Yahoo. …