Dynamic Pricing: 5 Tips for Adjusting Rental Rates

Dynamic pricing is defined as a process that adjusts prices several times to maximize revenue opportunity. For example, presenting the right price to the right customer at the right time. In the private accommodations industry, the dynamic pricing process adjusts vacation rental rates based on two things: 1) supply and demand 2) comparable rates in the area The process studies …

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Family-friendly Vacation Rentals: How to Attract These Guests

According to a AAA survey, 70% of family travelers planned to take one to two vacations in 2017 and 28% planned to take over three trips. Regardless of how far they travel, families need accommodations that not only provide comfort but offer the amenities of home. Family-friendly vacation rentals fit this criteria, however, there are several things rental managers can …

How to Price Vacation Rentals: 7 Tips for Owners, Managers

Whether renting your own home or managing properties, pricing vacation rentals is important to both homeowners and guests. If priced too high, people will book somewhere else, and if it’s too low, you lose money. However, the process for pricing may also seem complicated and leave some managers constantly adjusting rates while trying to manage everything else. To help ease …

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Staging Vacation Rentals: 8 Ways to Boost Listing Photos

In today’s competitive vacation rental market, it’s important that property managers and owners use every tool possible to stand out from competitors. One way to do this is through the use of high-quality photography. However, no matter how professional the camera or photographer, if the rental isn’t staged well, it will fall flat. Ensure this doesn’t happen with these helpful …

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Drone Videos Launch Vacation Rental Images Up and Beyond

Global interest in technology has skyrocketed, and the vacation rental industry ranks among the top users with new innovations becoming available. Recent years have seen advancements in digital photography, 3-D images and virtual reality. However, there’s one that many property managers may not consider: drone videos. Drones offer a bird’s-eye-view of large destinations and interior and exterior spaces. When done …

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Vacation Rental Headlines: 7 Ways to Improve Click Rates

The headline in any solid vacation rental listing should grab the reader’s attention. After all, the headline is one of the first things an online user sees, second only to a photo. However, many property managers feel they don’t have time to think about a eye-catching headline or know how to write one. To ease the process, we gathered a …

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Matterport Creates 3D Vacation Properties for Real-world Experience

Matterport – a media technology company that provides 3-D solutions – enables businesses and industry leaders to showcase products in a new way. One top product is the Matterport Pro 3D Camera, which collects data to accurately map an entire area. Through its vacation rental industry application, property managers and owners can now place potential guests inside the home through …

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6 Ways to Dominate the HomeAway Best Match Program

Major listing sites such as HomeAway have followed search engine examples and now use algorithms to prioritize vacation rental exposure. This change brought about much debate in the industry and has left many property owners trying to figure out why they continue to see a decrease in bookings and online traffic. However, there are six steps to implement that will …

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Vacation Rental Photos: How to Make a Property Look Its Best

High-quality vacation rental photos and images have become more important than ever, especially in today’s digital world. Studies show that colored visuals increase people’s willingness to read a piece of content by 80%. Additionally, content with relevant images gets 94 percent more views than content without relevant images. This means if your vacation rental photos do not look the best, …

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Vacation Rental Listing Tips: How to Write Effective Copy

Vacation rental listing copy and photos are the backbone of a listing that will be seen by potential guests. The listing and photos are the first thing a visitor sees on your website, and serves as the No. 1 way to turn a visitor into a paying customer or make them close your site. The process and content has become …